IBM: Data Stories

In this project, I collaborated with the IBM Institute for Business Value to design and animate a series titled "Data Story." The series focused on visually illustrating the impactful role of artificial intelligence in IBM's business landscape.

I took a minimalist infographic approach, ensuring that complex concepts and data were simplified and communicated clearly through clean, dynamic animations. This style helped engage viewers while maintaining focus on the key messages. Throughout the project, I worked closely with the team to ensure that each animation conveyed both the technical sophistication and the real-world application of AI in a way that was easy to understand and visually compelling.


Creative Role: Motion Design, Design, Animation


Style Frames



Pitch Frames


  • Studio: Dress Code

    Client: IBM

  • Executive Creative Director: Andre Andreev

    Executive Producer: Brad Edelstein

    Head of Post Production & Operations: Tara Rose Stromberg

    Post Producer: Sarah Nadeau

    Art Director: Bran Dougherty-Johnson

    Design: Jesper Bolther, Bryan Louie, Dennis Moore, Christopher Vela

    Animation: Bran Dougherty-Johnson, Matt Choi, Marta Lemos, Rasmus Löwenbrååt, Dennis Moore
    Audio & Music: YouTooCanWoo

    VO: Karen Butner, Jacob Dencik, Gerry Parham


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